Advantages of Different Types of Online Advertising

Published: 15th April 2011
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Online advertising is promoting a product or service on Internet. It is basically a method to deliver message in the market about the company, product or service. There are numerous methods of online promotion. The main advantage of advertising is increase in sell and generation of higher revenue. Besides these advantages, good rapport is also established in the market regarding product or service.

Here are different types of online advertising and their benefits:

Floating Ads: It is a kind of advertisement in which an ad moves across the screen or float above certain contents. It attracts the attention of the users. Users may click the ad and visit the company website. Some of the users may get influenced by the product or service and take decision to buy the same. Thus, it is the advantage of floating online ads.



Expanding Ads: Such ads also appear on the main content page of various website. The size of ads keeps on changing. This can attract the users.

Wallpaper advertisement: This is popular type of online advertisement. An ad appears and changed the background of the website.

Pop ľ up ads: Online advertising Boston companies widely use pop ľup ads. In pop ľup ads, a new window opens in front of existing window. The newly opened window displays the entire advertisement. Interested people may click the links and take decision regarding purchasing.



Video ads: You may find some animated and moving video advertising a product or service. The video clips are installed on the website for the purpose of advertisement.

E-mail advertising: A link of the advertisement is sent in email inbox along with the main content body containing information about the products.



Social Networking site advertisement: Many of the companies make ads to be posted on social networking sites. People can like the ads and visit the links to know about the ads.

These are few popular form of online advertising. This way of advertising is getting popularity. If you are also looking for online advertising service then conduct a research to find out a reputed advertising agency that can meet your needs. There are many advertising agencies in Boston providing online advertising services. Some of the companies are known for providing high quality advertising services at very affordable and genuine rate. It is very important for a company, product or services to get advertised on the web as this is Internet driven world. Large numbers of people use internet to find out information regarding product or service.


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